Giant Balloons

Many different methods have been attempted by different companies for brand or product marketing and promotion from time to time. One of such different methods used currently is giant balloons. Giant balloons are being used mainly for celebrations, nowadays balloons gets more attracted when it is used for advertising. Now different forms are available for balloon advertising. They are hot air balloons and advertising blimps, cold air inflatable and hand held balloons.

Hot-air balloon shape giant 9.5 ft. helium balloon

A hot air Balloon is very expensive option but is very spectacular. Advertising blimps are similar to hot air balloons, but it is more easy to use than hot air balloons. A cold air inflatable remains on the ground itself. But it cannot cover a big area as it is on the ground. But hot air balloons once it is up in the sky, covers a larger area. For small business, as it has to be targeted to a local group of people, handing out balloons can be used. All three types are now available in different sizes and shapes. The best choice can be made considering the attributes like budget, type of business, target market etc.

17 ft. advertising blimp with lettering

Advertising Blimps

Balloon advertising is surely a different technique than all the traditional methods. This method is mainly used because of its less investment and affordable price. Also the balloon in the air, if it is done perfectly, will attract the attention of every one irrespective of the age. It will give better brand recognition of the product. But one of the problems with this is it is not easy to target the market. For example, suppose you are a student’s engineering tool kit manufacturer. Surely you have to reach the engineering students to get a better sale. But if you use balloon advertising in this case, it will not be that effective. That is, this method works well only for some types of business.

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Advertising Blimps

Advertising blimps are seen at all of the major sporting events. Advertising blimps allow lots of people to see the product that is being advertised. With the blimp flying through the air, people take notice and are interested in what the blimp says on it. They will stop what they are doing to read what is on the blimp.

I think blimp advertising is a great way to get word out about a product to many people at once. Unlike say a billboard that stays in one place, so people have to actually be going by the billboard to see it, the blimp travels around to where people are. Advertising blimps are very large, so they can easily be seen. If I had something important that I wanted to advertise and money was not an object, I would choose an advertising blimp. One drawback to advertising blimps would be though that they cannot travel when the weather conditions are bad. This would be an advantage of say a billboard. The billboard can be seen even when the weather is bad. If you were advertising in an area that does not have a lot of inclimate weather, then the advertising blimp would be ideal.

14 ft. advertising blimp with lettering – $1031.00

As a child, I use to love being outside playing and seeing an advertising blimp fly overhead. We always stopped to see what the blimp had to say on it. If someone would come up with a smaller more economical version of the advertising blimp, I think many companies would use this type of advertising to bring their products into the spotlight. For now, I guess I will have to settle for seeing the blimps on the rare occasions that they come to our neighborhood. A great way to get my attention though, is to use an advertising blimp soaring through the air.

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Balloons for Business

No matter what sort of business you own, it’s important to find a way to attract customers. There are lots of different marketing techniques that you might want to try. You can always go the traditional method- bill boards, print ads in the news paper, television and radio commercials, and a new coat of paint for your store front. But traditional, while often effective, can also be very boring. If you want to do something a little more interesting, you’ll want to think outside the box. Perhaps you might want to consider something more fun, like using giant balloons to promote your business.

7 ft. giant balloons with lettering from $533.00

Advertising Balloons

Advertising balloons are generally large inflatable versions of familiar cartoon characters or animals. For a small price, you can often rent a balloon like this for a period of time, or buy your own to have set up as permanent structure. These types of balloons add a sense of fun and whimsy to your business that traditional methods leave out.  Balloons are a great way to make your business more visible as well. If you happen to live in a crowded neighborhood, directing people to the giant inflatable purple monkey might prove to be a little bit easier that trying to give them your street address. Keep in mind though that while one or two matching balloons of reasonable size can be fun and appropriate, too many and you start to look silly. Minimize your use of advertising balloons to one or two, and only use them if you aren’t trying to maintain a highly sophisticated business air. With the right use of giant balloons, you may see an increase in your business volume, and new customers may come in to see what’s going on, now that you’re company looks more fun and inviting that ever before.

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